Brand Experience Officer

Are you passionate about storytelling, content creation, and building meaningful brand experiences? An exciting opportunity is available for a Brand Experience Officer in Nairobi. This full-time role is ideal for creative professionals who enjoy producing engaging content, documenting impact stories, and strengthening brand visibility across multiple platforms.

The successful candidate will play a key role in shaping how customers, farmers, partners, communities, and stakeholders experience the MAMLO brand while ensuring that every interaction reflects the organization's mission, values, and social impact.

Job Overview

The Brand Experience Officer will lead storytelling initiatives, create compelling multimedia content, support brand campaigns, and document field activities to enhance brand awareness and stakeholder engagement.

Job Details

• Position: Brand Experience Officer

• Job Type: Full Time

• Location: Nairobi, Kenya

• Qualification: Diploma or Bachelor's Degree

• Experience: Minimum 2 Years

Key Responsibilities

Brand Storytelling and Content Creation

The successful candidate will:

• Capture and document stories from farmers, customers, employees, distributors, and communities.

• Produce high-quality photo, video, and written content showcasing products, organizational impact, and growth journeys.

• Create engaging content focused on nutrition, entrepreneurship, women's economic empowerment, and food systems transformation.

• Build and maintain a library of brand assets, including photographs, videos, testimonials, and case studies.

• Support the creation of leadership and founder visibility content.

Brand Experience Development

Responsibilities include:

• Ensuring a consistent and memorable brand experience across all customer and stakeholder touchpoints.

• Supporting the design and implementation of brand awareness campaigns.

• Strengthening emotional connections between consumers and the brand.

• Identifying opportunities to improve customer and stakeholder experiences.

Product Visibility and Consumer Engagement

The Brand Experience Officer will:

• Develop product-focused content that educates consumers and supports purchasing decisions.

• Produce content highlighting product benefits, nutritional value, recipes, and customer experiences.

• Support visibility activities during exhibitions, trade fairs, community events, and promotional campaigns.

• Collaborate with sales and marketing teams to promote products effectively.

Events and Field Documentation

Key responsibilities include:

• Documenting company events, community engagements, training sessions, and stakeholder visits.

• Producing event summaries, impact stories, and visual reports.

• Capturing professional photographs and videos during field assignments and organizational activities.

• Maintaining comprehensive records of field and event documentation.

Brand Partnerships and Thought Leadership Support

The successful candidate will assist in:

• Developing materials that position MAMLO as a leader in nutrition, rural development, and food systems innovation.

• Creating content for donor engagement, strategic partnerships, investor communications, and public speaking opportunities.

• Increasing visibility for organizational achievements and leadership initiatives.

Internal Collaboration

This role requires close collaboration with multiple teams by:

• Working alongside communications teams to provide content for social media and digital channels.

• Collaborating with sales, marketing, production, and impact teams to identify compelling stories.

• Supporting organization-wide branding and visibility initiatives.

Key Deliverables

The Brand Experience Officer will be expected to deliver:

• A monthly content production plan.

• Between 8 and 12 high-quality videos every month.

• At least 20 professionally edited photographs monthly.

• Monthly farmer, customer, or impact stories.

• Event and activation documentation reports.

• An updated and organized brand asset library.

• Quarterly brand visibility reports.

Required Qualifications

Educational Requirements

Applicants should possess:

• A Diploma or Bachelor's Degree in Marketing, Communications, Journalism, Media Studies, Public Relations, Digital Media, Photography, Videography, or a related discipline.

Experience Requirements

Candidates should have:

• A minimum of two years' experience in content creation, media production, branding, storytelling, or communications.

• Previous experience working with consumer brands, social enterprises, agriculture, food industries, or development organizations, which will be an added advantage.

Technical Skills

Applicants should demonstrate proficiency in:

• Photography and videography.

• Video editing tools such as CapCut, Adobe Premiere Pro, Final Cut Pro, or similar software.

• Graphic design platforms including Canva and Adobe Creative Suite.

• Content writing and storytelling.

• Social media content development and management.

• Branding and consumer engagement strategies.

Behavioral Competencies

The ideal candidate should possess:

• Strong creativity and innovation skills.

• Exceptional storytelling abilities.

• Excellent communication and interpersonal skills.

• Ability to work independently and manage multiple projects.

• Strong attention to detail.

• Passion for rural development, entrepreneurship, nutrition, and women's economic empowerment.

• Willingness to travel and work within diverse community settings.

Key Performance Indicators (KPIs)

Performance will be assessed based on:

• Growth in brand visibility and audience reach.

• Quality and consistency of produced content.

• Number and quality of documented impact stories.

• Effectiveness of event and field documentation.

• Expansion of the organization's brand asset library.

• Stakeholder engagement with published content.

• Contribution to increased product awareness and customer engagement.

Why Apply for This Role?

This role offers an excellent opportunity for creative professionals to build a career in branding, storytelling, and digital communications while contributing to meaningful social impact initiatives. It is ideal for individuals who are passionate about using compelling stories and visual content to inspire audiences and strengthen brand growth.